Aviva Stadium, Ireland
No smoking in the stadium for all large sporting and concert events to include no exit and re-entry during the game. Where possible, to actively communicate with them regarding options to quit smoking. This will include spectators and staff alike.
Engagement will be recorded via customer / spectator feedback forums, via staff including smoking marshals / stewards and measured via the volume of leaflets distributed upon request supporting the national ‘Give Up Smoking’ campaign.
How Did It Make A Difference:
By engaging directly with smokers in a social environment we hope to encourage an awareness regarding the opportunities for smokers who wish to quit in a social scenario which usually presents one of the biggest challenges to smokers. This will also help to support a smoke free environment for all.
Stadium Operations Manager